Research conducted by the Korea Reputation Center went through data from 50 female brand companies in order to come up with a list of the most influential female idols in the month of May.
The data was collected from April 25th till the 26th of May and revealed which female idols and actors had the strongest brand reputation.
The point system was organized by three categories. The categories recorded were consumer participation, communication, and sheer diffusion amount.
1. Seolhyun 361,341 points