(Photo : Ong Melin | Special Thanks to BLANCECLARE and Salon by Surrender) Celebrating the exclusive debut of her denim collection at Salon by Surrender, the multi-talented creative director of BlancEclare, Jessica Jung, entered the store with confidence as her presence can be felt meters away from the roaring of her fans.
(Photo : Ong Melin | Special Thanks to BLANCECLARE and Salon by Surrender) The press conference started off with Jessica introducing her brand and her inspirations for producing her clothing pieces. With thegoal of sharing her sense of style with everyone and hoping that they too will enjoy wearing similar styles, Jessica revealed that she gets her inspirations from travelling and designs her pieces from each city"s distinctive culture.
She also revealed her passion for fashion and that she draws her creativity from her mother and sister, f(x)"s Krystal Jung. "My mother is very classy and elegant," said Jessica to the crowd. "I always wanted to be like her when I grow up."
(Photo : Ong Melin | Special Thanks to BLANCECLARE and Salon by Surrender) Jessica emphasised that "less is more," a key philosophy of BlancEclare. "I don"t like to overdo things," she explained. "I like to keep everything very simple and classic. My brand has a classic aesthetic with a little twist of cool details."
She also revealed that she values "comfort" most when she designs clothing. For her denim pieces, the composition is made for comfort and everyday wear.
Jessica"s favorite item from the new collection is high-waist skinny jeans called Manhattan. "It comes in two colors," she explained. "I think it"s awesome because the fit is the perfect Asian fit. And it holds the body perfectly. The silhouette looks awesome. And it"s very comfortable. Plus, because it"s high-waist, your legs look much longer, so it"s my favorite."
(Photo : Ong Melin | Special Thanks to BLANCECLARE and Salon by Surrender) With a successfully expanding fashion company that is in the mist of branding and developing, Jessica revealed things are running smoothly. She further explained that being able to make decisions on her own and the easy communication with her great team are the highlights of working independently in the fashion industry.
Jessica also hinted that the fashion brand might be working on a collaboration with her sister and other artists and urge fans to look forward for BlancEclare"s upcoming announcements, so stay tuned!
(Photo : Ong Melin | Special Thanks to BLANCECLARE and Salon by Surrender) Special thanks to BLANCECLARE and Salon by Surrender for inviting KpopStarz.com to cover the Exclusive Launch of BLANCECLARE"s Demin Collection In Singapore.
Writer: Wei Thim | Photo Credits: Ong Melin